About the Project

For this university project, I was tasked with bringing to light the issue with a national day of celebration of my choice. I chose Halloween, to spread awareness of the large amounts of cultural appropriation that happen on this day each year.

Since the brief of this project was the bring awareness an issue, I decided to create social media post designs, and a campaign that would be plastered onto a coffee cup, as both of these places would receive a lot of visibility.

This project was very important to me, as having an African-American background, I have gotten offended by costumes in the past, and understand how important culture can mean to some people.